Welcome back to the final post in the Create Your Own Logo mini-series. Today, we’re going to end the mini-series by learning how to create a logo.
Many people would argue that it’s not beneficial to create your own logo. If you don’t know what you’re doing, your logo can end up fuzzy, discolored, too busy, confusing, or misleading. If you haven’t already, it’s a good idea for you to read the Eight Logo No-Nos before attempting to create yours. Educating yourself before diving in is always the best course of action.
How to Create Your Own Logo
Today, I’m going to show you how to create a logo you’ll love. If you haven’t already, download my free Logo Design Checklist to help you design your logo:
Step 1: Online Logo Maker
There are several different options of software to use to help you design your logo, but who wants to buy and download more software? Instead, go to Online Logo Maker.
Step 2: Access the Logo Maker
Select Start Logo Maker.
Step 3: Create Your Design
The Online Logo Maker automatically loads a premade design template for you. You can either change the image, font, and color, or you can upload your own image. If you want to make it as simple as possible, consider sticking to the template and just using an image you created or one that is authorized for logo creation.
Important: Many images you download from online are not authorized to be used in logo designs. This is one reason it is recommended that you use a logo designer. Please read the fine print to determine whether an image is authorized to be used in logo design.
I used an image I created myself using Photoshop Elements, which I understand not everyone has access to. If you want to create an image, consider using Canva.com and saving it to your computer to be uploaded here. Keep in mind though, that if your image contains a lot of detail, some of that detail may not show up in your final logo design because our goal here is to create a vector image. The vector image will make it easy if you ever need to resize your image. It will create an image that can be enlarged to any size for any purpose. Also, keep in mind that your image should also look good in black and white as well as color.
For the first logo design example, I stuck with the template already provided. I simply uploaded my own image (created in Photoshop Elements) and changed the text underneath. This logo is considered a combination style and is both creative and professional.
For the second design, I wanted to create a horizontal logo with the same image. The online logo maker allows you to shrink or increase the size of your image. Again, a simple combination style logo that sticks to the rules of not having too many font types or colors.
For this logo, I wanted to create something completely different so you can see what features the Online Logo Maker has. For this logo, I combined two images from the image library provided. My goal this time was to create a simple, symbol style logo (say that three times fast).
Step 4: Download Your Design
Downloading your design as a JPG file is free, but again, the goal is to have a quality image that can be resized for whatever project you might have in the future. The best choice is to pay to have the vector image.
This is just one way you can create your own vector image. You might choose to skip the vector image if you:
- Have no plans or desire to enlarge your logo.
- Are only placing your logo in your website’s header.
- Are not planning on putting your logo on any merchandise.
If you are planning on enlarging or placing your logo on merchandise or you’re not sure at this point, I would recommend that you invest in a vector image.
Other Resources for Non-Vector Image Creation
I have created logos in Photoshop Elements, Powerpoint, and on Canva.com. with the intention of only using them on my websites. They have come out well and have been all I’ve needed for the purpose of blogging. If you’re looking for a free option, those are the three I recommend you try.
How about you? Do you know of other resources you can share for bloggers looking to create their own logo? Spread the love!
Kelly is a veteran, former teacher, and blogging business owner who left her career in the corporate world to start a blog. Her research and time invested in blogging have developed into a passion for helping others realize their potential and successfully follow their passion of building a successful blog.